As a business owner, it’s easy to get wrapped up in setting goals and sticking to them.

But, like anything, life isn’t always a straightforward path. It ebbs and flows with the challenges we get thrown at us. That’s why I’m not a huge believer in setting strict goals.

I believe that big goals shouldn’t be finite things that can be achieved, not an actual destination that can be reached, but more a direction of travel. Knowing which way you’d like to go, you can then have a series of KPIs that make sure you’re on track.

Take a look at the video below to sum up how Fractional Finance supports businesses in finding their direction of travel to achieve their ambitions.